A strong LinkedIn profile photo is essential to make a positive first impression within your profession. It’s your digital introduction and will significantly influence how potential employers, clients and colleagues perceive you. However, many professionals make mistakes that undermine the quality of their headshot. Here are some major errors to avoid when picking your LinkedIn profile photo.
Poor Quality Images
One of the biggest mistakes we see is people using low-resolution or pixelated images. Blurry images equal a lack of professionalism. Ensure your photo is sharp, well-lit and output at 300 DPI, minimum (albeit no larger than 1MB). Correct resolution and well-lit images not only look better but also convey that you care about your business.
Inappropriate or Distracting Backgrounds
The background of your photo will impact its effectiveness. Avoid cluttered or distracting backgrounds that draw attention away from your face and stick with simple neutral settings, whether it’s a plain backdrop or an environmental space.
The Wrong Clothing
Your clothing should match the professional standards of your industry, whether you're a doctor, attorney, creative or salesperson. Know what works within your business and pick the most inviting attire that fits your profession.
Overly Edited Images
We’ve all seen the billboards of the real estate broker who did their photograph in the late 80s and had it airbrushed to within an inch of its life. That’s not how we do it today. Aim for a natural appearance that highlights your best features without altering your identity.
Cropping Yourself Out of a Group Shot.
It sounds silly but it happens all the time: people take a group shot and crop everyone else out of the image. Except Jeff from Accounting, whose eye is mysteriously floating above your left shoulder.
Unprofessional Expressions
Smiles work. Staid expression work. It depends on your business. Either way, don’t force yourself to do something that isn’t you.
Ignoring Recent Changes
Don’t be like the people who are using the same image they shot (on film) 40 years ago. Update your pictures once a year (and write it off on your taxes).
Using A Selfie
No matter how good your selfie game may be, leave the self portraits to your Facebook posts.
Your LinkedIn profile photo plays a vital role in shaping your professional identity. By avoiding these common mistakes, you can create a compelling image that effectively communicates your professionalism and personality. Invest time in selecting or creating the right photo—it’s worth the effort for your career advancement.
Looking for a new headshot for your Linked In. Take a peek at our professional headshots and then drop us an email via our contact page.
Michael Verity is a Portland, OR-based photographer specializing in professional headshots, modeling portfolios and fashion editorial photography. The husband of an acting coach and father of two young adult actors, he’s been photographing successful actors, models and creatives and business professionals for more than a decade.